DENISE BALCARCEL

With a career spanning over 30 years, I’ve worn many hats—real estate professional, marketing strategist, branding consultant, and event marketer. Whether guiding clients through real estate transactions or helping businesses refine their brand identity, my focus is always the same: delivering results with creativity, strategy, and a hands-on approach.

A CAREER BUILT ON STRATEGY & SUCCESS

My professional journey began in commercial real estate with Grubb & Ellis Company, where I learned the power of negotiation, marketing, and client service. From there, I took on roles in the public sector, managing large-scale programs and securing funding for technology advancements in government initiatives.

Over the years, I’ve expanded my expertise to include:

• Luxury & residential real estate – helping buyers, sellers, and investors make confident decisions.

• Marketing & branding consulting – working with real estate professionals, small businesses, and nonprofits to craft strong brand identities and effective marketing strategies.

• Social media marketing audits – optimizing digital presence for maximum engagement and visibility.

PASSION FOR REAL ESTATE & MARKETING

I believe every home, brand, and business has a story to tell. My approach is both strategic and creative—whether it’s positioning a home for top dollar, building a compelling brand, or developing marketing plans that drive engagement. I bring my knowledge, passion, and deep industry connections to every project.

LET’S WORK TOGETHER

If you’re looking to buy, sell, or invest in real estate, I’d love to guide you through the process. If your business or nonprofit needs a fresh marketing perspective, I’m here to help you elevate your brand.